Zehner’s CEO Talks The Future of Online Advertising in CSQ

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Zehner’s CEO Talks The Future of Online Advertising in CSQ: As online advertising has evolved, so has successful brands and publishers by creating more integrated experiences that put the end-user first. 

Matt Zehner. Zehner Founder / CEO

Consumers have been trained to ignore traditional banner ads and, in turn, brands are becoming media companies in their own right

Brands understand that creating value for everyone through native/sponsored content, mobile and video is the key to engagement and gaining notoriety. This method is certainly more expensive and time consuming, but the result is undeniable when done right.

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