All marketing efforts should be viewed as a 360-degree approach. Search Engine Optimization (SEO), Paid Media (SEM), Social Media, and a Website build all need to be optimized and work closely together rather than in a vacuum. Decisions and implementation should be made as a team in near real-time for optimal performance - That’s where we come in.
Search Engine Optimization
SEO is a long-term plan and commitment as it takes time to ramp up a solid campaign, follow best practices, achieve rankings, and then maintain those rankings against the competition. Our SEO strategy involves several key elements that ethically help search engines rank your site and allowing people to find you first.
Along with SEO, we highly recommend a paid media program consisting of Google Paid Ads to help drive traffic. We also recommend identifying highly targeted keywords to attract the audience we may not reach with SEO alone.
Social Media Marketing
At Zehner, we believe in utilizing social media to connect your brand with your audience. Together, we’ll transform your audience into advocates.
We believe in the power of email marketing to build significant customer relationships and increase revenue. We take a multi-faceted approach to email program management that encompasses strategy, design, list growth, automation, and optimization