All marketing efforts should be viewed as a 360-degree approach. Search Engine Optimization (SEO), Paid Media (SEM), Social Media, and a Website build all need to be optimized and work closely together rather than in a vacuum. Decisions and implementation should be made as a team in near real-time for optimal performance - That’s where we come in.
Search Engine Optimization
SEO is a long-term plan and commitment as it takes time to ramp up a solid campaign, follow best practices, achieve rankings, and then maintain those rankings against the competition. Our SEO strategy involves several key elements to ethically help search engines rank your site allowing people searching to find you before the competition.
Along with SEO, we highly recommend a paid media program consisting of Google Paid Ads to help drive traffic immediately. We also recommend highly targeted keywords to attract an audience we may not be able to reach with SEO alone.
Social Media Marketing
At Zehner we believe in utilizing social media outlets to get your brand message to your users where they "hang out" most. We can help turn your audience into advocates.
We believe in the power of email marketing to build significant customer relationships and increase revenue. We take a multi-faceted approach to email program management that encompasses strategy, design, list growth, automation, and optimization